Strawberry Promise

Our Strawberry Promise means that part of the tips received on all our tours will be destined to contributing towards a local charity. We carefully select the charity we want to support in each city where we operate, because we’re committed to helping disadvantaged communities. Why do we do it?

Strawberry Tours and Responsible Tourism

At Strawberry Tours we believe in Responsible Tourism. We believe that tourism can be an activity which is beneficial not just for our customers but for every local community in which we operate.

Responsible tourism has two main aspects:

  • Enhancing local cultures throughout the world
  • Having a positive impact on local communities

The very nature of our work takes care of the first aspect, as on our tours you will get a deeper understanding of the culture and city that you are visiting. Our tours highlight the cultural eccentricities of each individual city that make it unique, and thus we help its preservation.

As for the second aspect, the nature of our company partially takes care for it; as we provide a platform for local guides to be able to show the city that they grew up in and love. Not only that, we provide them with a business infrastructure by helping them create their own Strawberry Tours franchise. That way every time you go on a Strawberry Tour, regardless of where you are in the world, you will be supporting a local enterprise.

However, that only takes care of it partially, as we want to have an even bigger positive impact in the local communities where we operate. For this part we needed to be more proactive, so that’s why we decided to create the Strawberry Promise - to take our commitment that little bit further.

Our Current Project in Amsterdam: The Plastic Whale Company

Plastic Whale is the first professional plastic fishing company in the world. A social enterprise with a mission: make the world’s waters plastic-free and create value from plastic waste. It started in 2011 with a single challenge to build a boat made of plastic waste. Today, they have a fleet of ten design boats made from Amsterdam Canal Plastic. It is their goal to go ‘out of business’: overfishing is a positive phenomenon in their case.

Our aim is to raise at least 250€ a month so that we can finance one school trip per month. We want too raise awareness about the importance of the battle against plastic and children are the best target for they are the future!

Thanks for your generosity!

If you want to know more click here