Villajoyosa, affectionately known as La Vila, is a captivating gem on the Costa Blanca, with a history as vibrant as its iconic colored houses. The town is best visided on foot with a local guide, making the Essential Free Tour of Villajoyosa a must-do for every travel enthusiast. Nestled between the azure waves of the Mediterranean and verdant mountain ranges, this part of Alicante boasts not only natural beauty but also an intriguing blend of historical tales and architectural marvels. The town's origins can be traced back to the Iberians, and its strategic location made it a hub of numerous battles, sieges, and conquests, with the Romans, Moors, and Christians all leaving their indelible mark. Now, it beckons travelers from far and wide to take a leisurely stroll through its cobbled streets and delve into its past.

Beginning at the heart of the town, Plaza de la Generalitat, one can almost hear the whispers of bygone eras. Not far from this square lie the Renaissance Walls of Villajoyosa, a testament to the town's fortitude and determination to protect itself from pirates and invaders. The walls have many tales to tell, especially about the Church-fort of Our Lady of the Assumption. Built during the reign of Felipe II, this architectural masterpiece doubles up as a protective barrier, with one side forming part of the town's defensive walls. As one navigates through the labyrinthine alleys, the past unfolds with stories of age-old traditions, peculiar festivals, and events that have been declared of National Touristic Interest.

Beyond its historical allure, Villajoyosa tempts with its sensory experiences. The vibrancy of the colored houses, which seem to compete with each other in their brilliance, captures the essence of Mediterranean charm. But what truly sets this town apart is its aromatic legacy of cocoa. Delve into the delectable history of this beloved bean and learn about its significance in the local economy and culture, particularly the prominence of the Chocolates Valor Factory. As tales of cocoa trade, age-old recipes, and chocolate dynasties unfold, the sweet scent seems to fill the air, promising an experience that's as delightful to the palate as it is to the soul. So, why wait? Dive deep into the charismatic world of Villajoyosa, where every corner has a story, every building narrates a legend, and every bite is a taste of tradition.